setinfilm is a full-service production and marketing agency based in Toronto that caters to the entertainment industry’s digital content needs.

London rich

London Rich is a results-driven digital marketing specialist with a strong foundation in content creation. He has collaborated with top brands, including Universal Music Canada, the Toronto Raptors, MLSE, Republic Records, and more. Known for thriving in fast-paced environments, London blends analytical expertise with creative vision to craft impactful marketing strategies that drive engagement and growth.

London’s story

Selected as the inaugural Junior Advisory Board Member of Music Media Collective (MMC), a nonprofit dedicated to revitalizing music journalism and storytelling across platforms. London provides strategic input to the Board and Advisory Board on youth engagement, programming, and outreach, and help shape MMC’s mission across its three core pillars: Asses in Seats (a rotating host platform for emerging music voices), Legacy & Legends (a live event series celebrating iconic artists and scenes), and CrateDigr (a Letterboxd-style music platform for user-driven reviews, editorial features, and professional tools). London also supports the recruitment of future Junior Board Members and expanding MMC's presence within collegiate and early-career media networks.
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Born and raised in Toronto, Canada, London graduated with a Business Marketing Diploma from Centennial College. With a strong foundation in content creation, he began his journey as a videographer and experienced video editor, mastering softwares such as After Effects and Premiere Pro. His distinctive editing style sets him apart in the industry. As a Digital Marketing Specialist, London helps brands grow through strategic initiatives such as rebranding, new product launches, and retargeting campaigns. He specializes in crafting data-driven marketing strategies that enhance brand positioning, increase audience engagement, and drive conversions. By leveraging market insights, consumer behavior analysis, and digital advertising techniques, he ensures brands remain competitive in an ever-evolving landscape.